The University of Sunderland has an international reputation for excellence and quality teaching, however recruiting overseas students is challenging for all universities, with strong competition in the UK and globally. And now changes in The Borders Agency’s policy has made it even more difficult to gain UK visa’s, we have left the EU . . . and then came Covid.
They needed to rethink their approach. Key objectives were to:
- Create a stronger, more united, more strategic senior team
- Develop middle managers to take greater accountability
- Develop and embed an improved culture
- Hit significantly higher targets
This required a multi-level, multifaceted approach.
STC’s expertise in designing holistic, integrated programmes that address complex and varied needs in a simple straightforward way was a good fit.